Jamie Weeks
Founders Row Makes First Investment, Taking Minority Stake in Hot Box Pretzels
Jamie Weeks-led Founders Row has made its first minority investment, backing direct-to-consumer snack brand Hot Box Pretzels.
Jamie Weeks Launches PE-Style Firm To Back Startups: ‘Where the Unicorns Live’
SWTHZ founder Jamie Weeks, who built Orangetheory’s largest franchise group, launches Founders Row to back startups in their earliest years.
Unscripted: SWTHZ’s Jamie Weeks on Contrast Therapy, Biz of Franchising
SWTHZ founder Jamie Weeks joins the ATN Unscripted podcast to offer his unique take on building a successful wellness franchise.
SWTHZ, Plunge Ink Exclusive Distribution Partnership
Plunge will provide its cold plunge tubs to SWTHZ facilities nationwide, a massive distribution deal for the cold therapy brand.
SWTHZ Adds Key Players as Contrast Therapy Franchise Eyes 100+ Studios
SWTHZ, a sauna and cold plunge studio brand, is adding scientist Dr. Susanna Søberg and private equity vet Rachel Lee to its ranks.
Fireside Chat: SWTHZ’s Jamie Weeks on Disrupting Fitness & Wellness
Jamie Weeks, a highly successful Orangetheory Fitness franchise owner before founding SWTHZ, shares his candid thoughts on the business of franchising.
How SWTHZ Is Bringing Contrast Therapy to the Masses
The brainchild of franchising expert Jamie Weeks, SWTHZ offers infrared sauna, cold plunge and Vitamin C showers in luxurious private suites.
The Boutique Wellness Era Is Officially Here
ATN profiles four companies creating the future of wellness by giving everyday consumers access to therapies once reserved for celebrities.
Wellness Vacations Are on the Rise as Boutique Offerings Flourish
As travelers look to book restorative adventures, data shows that boutique wellness experiences and vacations are primed for takeoff
SweatHouz Poised To Capitalize on Red-Hot Market for Sauna, Cold Plunge Recovery
SweatHouz, a wellness and recovery brand created by Jamie Weeks, is expanding rapidly, with over 100 franchise licenses sold in under a year.
