Smart home gym equipment is evolving fast. Here's why it's projected to hit $4 billion in a few short years.
iFIT has acquired connected Reformer maker Reform RX as 2025 shapes up to be the year of Pilate equipment and accessories.
CEOs and other executives from top connected and at-home fitness brands give their takes on the future of this promising but turbulent sector.
iFIT recently hired Jeremy McCarty as its chief subscription officer as the connected fitness giant looks to drive more membership growth.
iFIT and Ergatta are bringing a gamified virtual racing experience to NordicTrack and ProForm equipment for a new way to train and compete.
In marking its 50th anniversary, NordiTrack has unveiled a premium treadmill that inlcudes a wearable ring.
iFIT has U.S. Ski & Snowboard in gold medal position from a health and fitness standpoint after completing its cutting-edge gym re-design
iFIT is embracing in-person events and social media content to help its members forge a deeper connection with their favorite trainers.
iFIT is using artificial intelligence and more to help take users to new places through the power of hybrid fitness.
AI Coach integration is central to iFIT's new lineup of 40-plus smart machines across the NordicTrack and ProForm brands.
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