High Value Low Price Gyms (HVLP)

Crunch Fitness Franchise Group Lands Investment To Grow in Southeast 

Crunch Fitness franchisee JF Fitness acquired eight Crunch gyms in Alabama, Georgia and South Carolina, giving it 24 total locations.

Retro Fitness Uplifts Black & Brown Communities Year-Round With Project Lift

Through Project Lift, Retro Fitness aims to open 500 franchised health clubs in 50 underserved communities over the next five years.

A smiling headshot of Andrew Alfano against a grey background.

CEO Corner: Andrew Alfano Has Big Plans for Retro Fitness

Under Alfano's watch, Retro Fitness has undergone a massive rebrand and struck an agreement that will see BlackRock open at least 80 gyms.

Planet Fitness Sells $800M in Asset-Backed Bonds

New Planet Fitness CEO Colleen Keating takes the helm June 10th amid a challenging time for the popular low-price gym giant.

UK Fitness Industry Valued at $7.6B as Low-Price Gyms Thrive

Total U.K. gym memberships are at 10.7 million, up 4% from 2021, with many people gravitating to HVLP operators like PureGym.

exterior shot of a Planet Fitness gym

Planet Fitness Plans Refinancing To Manage Debt

A refinancing transaction would see Planet Fitness issue $600 million in new securitized debt which can potentially grow to $800 million.

How Top HVLP Gyms Are Driving Growth in 2024

Executives from Chuze Fitness and Crunch Fitness share how they plan to acquire and retain members in the coming years.

Front of 24 Hour Fitness

24 Hour Fitness Invests in West Coast Clubs, Adds Longevity Classes

24 Hour Fitness will put millions into four of its clubs in the San Francisco Bay Area, and soon, throughout the Western U.S.

exterior of an EoS Fitness gym

EoS Fitness Investing $16M in HVLP Gyms, Eyes 250 Locations

EoS Fitness currently has 125 gyms open or in progress and aims to open over 250 locations by 2030 amid its impressive expansion.

an image of EoS fitness gym

Can Cardio Cinema Get Gym-Goers Back on Machines?

As cardio declines, some gyms are fighting back, offering immersive mini theaters where members can watch movies while working out.