Ecore Athletic helped transform IU's student rec center into a more inclusive environment, driving higher engagement, the sides say.
ATN surveys execs from top fitness equipment and hardware-focused tech brands to get their perspectives on innovations driving the industry.
Smart home gym equipment is evolving fast. Here's why it's projected to hit $4 billion in a few short years.
PLAE launches ARMR, a new plate-loaded strength line built with biomechanics-first design and accessibility for athletes of all levels.
Aldi, the budget-friendly grocer, is launching a £150 at-home Pilates reformer in the United Kingdom following Australia's debut last year.
Sunny Health & Fitness has acquired JLL Fitness, expanding its global footprint and a line of smart, connected fitness equipment in the works.
Political insiders break down what the tariff situation could mean for fitness companies in the years and months ahead.
Australian Pilates brand Your Reformer is hosting an immersive five-day pop-up event in New York City, its latest push into the U.S. market.
Xpriential treadmills allow users to run virtual marathons, explore natural terrains and partake in video game-style challenges.
Italian fitness equipment and tech giant Technogym reported strong growth in its B2B and DTC segments, including in America.
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