Equinox
Luxury Rehab Facility Targets CEOs, Celebs for $25K a Week
Highlands Recovery, a new luxury rehabilitation facility in Australia, caters to high-net-worth individuals seeking cutting-edge therapies.
Longevity Startup Function Raises $53M for Personalized Health Testing
Function puts consumers in the driver's seat of their health, offering 100-plus lab tests and insights from doctors for $499 a year.
Austin Personal Training Studio Adds Keyspan Biomarker Blood Tests
Austin Simply Fit will give its members access to blood biomarker tests and functional health coaching from wellness platform Keyspan.
CrossFit Launches Medical Society To Push for Fitness as Healthcare
The new entity, CrossFit Medical Society (CFMS), is designed to educate healthcare professionals on the effectiveness of CrossFit's fitness regimen.
Daily Harvest Adds Line of Longevity-Boosting Foods
Daily Harvest has partnered with Parsley Health to produce products rich in nutrients potentially leading to improved quality and length of life.
Open Squash, an NYC Nonprofit, Wants To Make the High-End Sport Accessible
Open Squash is looking to bring the sport to the masses, opening a 21,000-square-foot facility in New York's Financial District.
Life Time Makes App Available to Non-Members in Fitness Content Play
Life Time is diverging from luxury club competitors like Equinox by looking to democratize access to on-demand fitness app content.
Humanaut Health Lands $8.7M for Longevity Clinics
Created by the co-founder of Restore Hyper Wellness, Humanaut is gearing up to expand its "health optimization" services across the U.S.
Equinox Rolls Out Longevity Membership Priced at $3K Per Month
Equinox's new longevity membership uses biomarker testing as a map for hyper-personalized training, but it will cost around $40,000 a year.
Fitness SF Taps InsideTracker for Lab Tests as Gyms Embrace Health
Fitness SF, a family-owned group of eight health clubs in the Bay Area, is the latest fitness brands to blend biomarker testing with training services.
