Boutique Fitness
Pure Barre Doubles Down on Strength Training With New Weight-Based Class
The new offering from Pure Barre comes as strength training and weight lifting have soared in popularity recently.
Pvolve Continues Expansion With 19 New Franchise Studios
Since Jennifer Aniston became the face of Pvolve last month, the fitness company has had a 125% increase in franchise inquiries.
Club Pilates Franchisee Finds Her True Calling in Boutique Fitness
Xponential Fitness franchisee Heather Rhyu shares why she left a successful Wall Street career to become a boutique fitness entrepreneur.
Solidcore Plots Bay Area Expansion as Part of West Coast Plan
The Pilates-inspired concept reports strong growth since entering the West Coast market and will expand across the Bay Area.
Female-Led & Well-Funded, Arketa Is Not Just Another Fit Tech Company
For Arketa, diversity, equity and inclusion aren’t just boxes to tick off, they’re a core part of the wellness software company’s identity.
Club Pilates, Anytime Fitness Head to France as European Market Heats Up
The parent companies of Club Pilates and Anytime Fitness see France as a key market in their lofty global expansion plans.
How MADabolic & BeaverFit Designed the Ideal Functional Training Space
BeaverFit and MADabolic teamed up to create a custom training solution that saves on real estate costs without sacrificing a quality workout.
Michelob Ultra, Rumble Boxing Team Up for Summer Workout Series
Movement Live by Michelob Ultra has returned, partnering with Live Nation and Rumble Boxing, ready to kick things off Wednesday, July 12.
Fortë Closes New Funding Round as Fitness Streaming Platform Continues To Grow
Fortë has successfully closed another round of funding, which the live and on-demand streaming solution for gyms and studios will use to continue its growth.
Club Pilates Hits the High Seas With Princess Cruises Retreat
A week-long cruise with top instructors, Club Pilates at Sea: An Alaska Retreat, is planned for September 2 to 9 on Royal Princess.
