Boutique Fitness

Michelob Ultra, Rumble Boxing Team Up for Summer Workout Series

Movement Live by Michelob Ultra has returned, partnering with Live Nation and Rumble Boxing, ready to kick things off Wednesday, July 12.

Fortë Closes New Funding Round as Fitness Streaming Platform Continues To Grow

Fortë has successfully closed another round of funding, which the live and on-demand streaming solution for gyms and studios will use to continue its growth.

Club Pilates Hits the High Seas With Princess Cruises Retreat

A week-long cruise with top instructors, Club Pilates at Sea: An Alaska Retreat, is planned for September 2 to 9 on Royal Princess.

Self Esteem Brands Brings HIIT Workouts, Waxing Services to Las Vegas

Anytime Fitness franchisee Steve Polk is introducing Basecamp Fitness and Waxing the City as new additions to Las Vegas.

Xponential Stock Still Hampered by Report, but Analysts Are Optimistic

Wall Street analysts believe Xponential Fitness is likely to make a full comeback from a short-seller report that caused its stock to sink.

UBX boxing interior, member swinging at bags

Inside the Rise of UBX, a Boxing Concept Poised for Global Expansion

UBX has set its sights on making boxing and group fitness more accessible. It’s quickly becoming the fastest-growing boxing brand this year.

Xponential Refutes Short-Seller Report Allegations, Prompting Stock To Rise

Xponential Fitness stock fell 37% Tuesday in response to a scathing report issued by Fuzzy Panda Research.

Xponential Stock Sinks After Scathing Report

Xponential shares plunged 37% Tuesday after a short-sale report warned that the fitness company is a “house of cards” about to tumble.

Remote Wellness: SoulCycle Partners With Virtual Coworking Platform Flown

SoulCycle instructors will host weekly sessions designed to motivate and inspire people coworking from home on the Flown platform.

Self Esteem Brands Has Global Plans for Sumhiit Fitness, its New Interval Training Concept

The new studio concept from Self Esteem Brands, Sumhiit Fitness, aims to bring a group workout approach to high-intensity interval training.