barre fitness
The Bar Method Stakes Its Claim to Booming Longevity Space
Barre's low-impact approach to fitness offers unique benefits that are resonating with longevity-focused consumers, The Bar Method's president tells ATN.
CEO Corner: Sadie Lincoln on barre3’s Incredible Franchise Expansion
Sadie Lincoln, who helped steer barre3 through the pandemic, says the Barre fitness franchise is on pace to reach 1,000 global locations.
The Bar Method Headed to Japan in First Global Deal
The Bar Method has signed a master franchise deal in Japan as it gears up for international expansion under parent Self Esteem Brands.
Best of Both Worlds: The Rise of High-Intensity, Low-Impact (HILIT) Training
Brands like Solidcore are championing the benefits of HILIT, which combines HIIT's efficiency with a low-impact focus, reducing wear and tear.
The HIIT Revolution? Fitness Modality Tapped for Serious Growth
Yoga, Pilates and Barre currently dominate the boutique fitness market but HIIT is projected to gain ground by 2029.
Barre3 Taps Whoop To Drive Boutique Fitness Engagement
Barre3 has partnered with Whoop, gifting its members a one-month free trial or 10% off annual memberships to the fitness wearable.
Barre3 Acquires The Barre Code, Hits 185 Location Mark
Barre3 has steadily expanded its barre fitness concept in North America and Asia since launching in Portland, Oregon, in 2008.
How Physique 57 Built a Barre Empire, Then Took It Online
Physique 57’s pandemic pivot was a continuation of how Jennifer Maanavi and Tanya Becker have been doing business since 2005.
It’s Easier to Workout Like a Celebrity with Fit Style Grace Mastermind Grace Albin
Grace Albin tells Athletech News she’s been working on a female sports performance product projected to launch in the 2nd quarter.
‘Not All Barre Is Created Equal’ – Physique 57 Explains Its New High-Level Barre Certification Program
The Physique 57 Barre Certification program was co-created by Alicia Weihl, who is also the brand’s Senior Vice President of Method...
