Gym membership might be at an all-time high, but there’s a whole population of people going after their workout goals without a a traditional location or routine.
Uscreen’s new survey reveals that lack of time and motivation remain the biggest obstacles, while digital programs show long-term engagement potential.
Waz Ashayer, a popular Equinox trainer, has become the face of one of the world’s most recognizable fitness programs in P90X.
iFIT will feature F45 Training workouts on its streaming platform for at-home use; the brands will also co-produce new content.
Tonal’s 2025 State of Strength Report shows members prefer shorter, smarter workouts that still deliver results over long sessions.
Digital fitness platform BODi is joining forces with Reebok to bring its trademark programs, like P90X, to the Reebok Fitness App.
Tone It Up, a platform centered around women’s fitness and community, is returning to its roots as original co-founder Karena Dawn returns.
BODi is reviving P90X with “Generation Next,” debuting in February, and featuring Waz Ashayer as instructor and a slew of brand partnerships.
P90X creator Tony Horton has teamed with BODi, formerly Beachbody, to launch "The Power of 4," a program built for longevity and healthspan.
Tonal has teamed up with Johnson Fitness & Wellness to make its smart strength training system available in all JFW stores and online.
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