According to new research, Baby Boomers are the most active generation but Gen Z members are much more likely to attend the gym.
Two leading companies in the fitness and wellness industry have earned a spot on the 2024 Wellness list from Most Loved Workplaces
With the average adult spending over 1,757 hours a year at work, it’s become essential for companies to offer wellness options in some form.
Marketing professional Maggie Lower will serve as the new ABC Fitness chief marketing officer, effective immediately.
The majority of Gen Z is active and 73% are members or users of health clubs, gyms or studios, according to data from ABC Fitness.
ABC Trainerize's virtual event will give personal trainers actionable strategies to increase client engagement and retention, and boost revenue.
Q1 check-ins have nearly doubled from pre-pandemic levels while demand for personal training soars, according to a report from ABC Fitness.
ABC Fitness' Bill Davis and Mindbody's Fritz Lanman break down some of the key data points they've seen over the last year.
ABC Fitness has introduced TZ Storefront, an initiative in collaboration with Wrkout, a product recommendation platform for fitness professionals.
Fitness tech brands ABC Fitness and DXFactor are linking up to support operators with cutting-edge AI and generative AI tools.
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