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Functional Gummies Market Set To Reach $2.4B by 2030, Fueled by Vegan & Vitamin Demand
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Functional Gummies Market Set To Reach $2.4B by 2030, Fueled by Vegan & Vitamin Demand

gummy vitamins spilling out of bottle

The global functional gummies market is projected to grow from $1.5 billion in 2024 to $2.4 billion by 2030, according to a new report from Valuates Reports. The market is seeing a compound annual growth rate (CAGR) of 8.6%, with surging consumer interest in vegan options, vitamin-enriched products, and clean-label supplements leading the charge.

As wellness habits become more mainstream, functional gummies are gaining traction for their blend of efficacy, convenience, and flavor. Top growth segments include vitamin and probiotic gummies, which appeal to a wide demographic seeking immunity, gut health, and performance benefits in an easy-to-consume format.

Vegan gummies are playing a particularly pivotal role, replacing gelatin with plant-based alternatives like pectin and agar-agar to serve a growing audience of ethically-conscious and allergy-sensitive consumers. Meanwhile, gelatin gummies remain a dominant format thanks to their texture, stability, and role in categories like collagen and sports nutrition.

“Consumers want more than just supplements—they want products that align with their lifestyle, values, and taste preferences,” a Valuates spokesperson noted. “Functional gummies hit the sweet spot of indulgence and wellness.”

Major players driving innovation and scale in the space include Church & Dwight, SCN BestCo, Sirio Pharma, and Amapharm, with North America leading the market at 40% share, followed by Asia Pacific (32%) and Europe (22%).

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With trends like preventive health, personalization, and clean ingredients continuing to shape the supplement industry, functional gummies are expected to remain a fast-growing and disruptive force in the nutraceutical market through 2030.

For more insights or to access the full report, visit Valuates Reports.

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