A new survey reveals which supplements, medicines and lifestyle interventions doctors personally use — from vitamin D to routines costing over $1,000 per month.
Nature’s Truth and Natural Vitality launch a Gen Z-focused “Take Your Vitamins” college tour with product sampling.
The Vitamin Shoppe appoints Mike Forbes as its first chief strategy officer, marking CEO Sharon Leite’s first major move since returning.
The functional gummies market is expected to grow to $2.4 billion by 2030, with key drivers including vegan alternatives, vitamin blends and demand for convenient supplements.
Sharon Leite is back as CEO of The Vitamin Shoppe following its acquisition by Kingswood Capital and Performance Investment Partners.
Bodybuilding.com, amid a multi-year relaunch strategy, has updated its Signature supplements with new formulas and products.
Make Time Wellness, a female-founded brain health supplement brand, has added to its product line up as it enters The Vitamin Shoppe.
In the golden age of supplements, nearly half of Americans believe their chosen products are backed by the FDA, according to a new survey.
The Franchise Group, the parent company of The Vitamin Shoppe and others, has filed for bankruptcy after going private last year.
The U.S. vitamin gummies market, valued at $2.32 billion in 2023, is expected to grow to $3.47 billion by 2029
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