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Product of the Week: Can An At-Home Reformer Really Deliver Studio-Level Pilates? We Put the Balanced Body Metro IQ to the Test
Can A Foldable Reformer Really Deliver Studio-Level Pilates? We Put the Balanced Body Metro IQ to the Test.
NICE Recovery Launches Pioneer Handheld Cooling Device
NICE Recovery's latest product cools blood through the palms, speeding up recovery and making workouts more enjoyable
Hapana’s Success with Fitstop Spans Exercise Concepts & Borders
Hapana has Fitstop well-positioned to keep serving the fitness community in inspiring ways and in more places than ever before
Woven Ushering in a New Age of Franchising, Headlined by Franchisee Support
Woven is setting a new standard in the fitness franchising game with its strong focus on the franchisee and franchisor relationship
NASM appoints Cathy Hall Vice President of Marketing
Former PetSmart, Sleep Number executive to drive customer acquisition and brand strategy The National Academy of Sports Medicine (NASM) has […]
Fitness Franchises on the Rise: Opportunities for Aspiring Entrepreneurs
Fitness franchises give entrepreneurs an abundance of health and business related ventures worth pursuing in today's day and age
EoS Fitness Levels Up with Cute and Motivational Mascot
Rapidly growing HVLP operator EoS Fitness has debuted Will Power, a cute new mascot headlining its new brand evolution.
Echelon Updating Existing and Preparing New Equipment for Exciting Q1 in 2025
Echelon Fitness' innovation is exemplified by the numerous cutting edge products and features it plans to launch in the coming months
Magic AI Secures $5M for Home Fitness Mirror
London-based Magic AI has landed $5 million for its AI-powered hologram fitness mirror which has attracted several athlete ambassadors.
Jake Paul and Mike Tyson’s Netflix Fight to Feature BHOUT Bags
Jake Paul and Mike Tyson won’t be the only ones grabbing the fighting community’s attention leading up to their highly anticipated bout
