Nutrition
Athletes Can Seriously Cheer Plant-Based Food Market
In the U.S., soccer player Alex Morgan, mixed martial artist Mac Danzig & powerlifter Bradie Crandall are a few athletes on plant-based diets.
GNC Is Bankrupt. The Vitamin Shoppe’s Stock Is Tanking. Direct-to-Consumer Supplement Companies Want to Fill the Void.
The market share of GNC and the Vitamin Shoppe was 97 percent at the start of 2018. Now it’s 88 percent, thanks in part to a small but growing field of direct-to-consumer supplement companies.
Unilever to Acquire Onnit
Unilever announced today that it has signed an agreement to acquire Onnit, a holistic wellness and lifestyle company, based in Austin, Texas (US).
Care/of Readymade Vitamin Products Now at Target
Care/of, founded in 2016, sought to take the desire to have everything customized and mail-delivered to the vitamin world.
What Does Tom Brady Eat? All This
A million dollar question is: what does Tom Brady eat? Washington State-based registered dietician Shena Jaramillo told Athletech News, 'Brady’s diet is...
Bodyarmor Teams Up With Carrie Underwood
Bodyarmor adding the star to its roster of celebs is a sign that the sports drinks line wants to expand its appeal to suburban moms.
How COVID-19 Will Affect Functional Beverage Industry
Fitness studios & gyms could start offering vending machines with functional beverages beyond traditional energy & performance drinks.
Unpacking the F-Factor Diet Drama
For the past few weeks, stories have been popping up about the alleged dangers of the F-Factor diet, a popular, […]
Quarantine 15? Cryotherapy and CBD Combine to Create a Powerful TIDL Wave Back to Fitness
The new TIDL line of products is formulated to assist fitness enthusiasts and athletes in getting back into their regimens […]
Most Diets Were Put On Hold While Sheltering at Home Except for Keto and Other Lifestyle Diets
Stuck at home with no place to go coupled with the stress of a worldwide pandemic have caused many U.S. […]
