Fitness
Dove & Club Pilates Break Stereotypes With #EveryBodyPilates
Dove and Club Pilates launch free classes in five U.S. cities to challenge body stereotypes and promote inclusivity through #EveryBodyPilates
David Barton’s Gym U Partners With New Boutique Fitness Collective for NYC Gyms
House of Heroes, an NYC boutique fitness collective created by the founders of Pedal House, is already drawing interest from some big names.
Equinox Must Pay $600K for Hard-To-Cancel Memberships in NY
Equinox will pay $600K and offer refunds after New York's AG found it made canceling memberships difficult.
Indiana University Taps Ecore for Fitness Center Flooring, Sees Strong Return
Ecore Athletic helped transform IU's student rec center into a more inclusive environment, driving higher engagement, the sides say.
The Future of Gym Billing: Trends Driving Smarter, Seamless Payments
A seamless, flexible payment system is key to gym retention and revenue. Discover how Exerp is helping operators eliminate billing errors and boost member satisfaction.
Pvolve and Tally Health Launch ‘The Longevity Formula,’ Blending Functional Fitness With Aging Science
Pvolve's new 6-month program combines personalized movement, epigenetic testing, and pro-longevity supplements to help users optimize their lives.
RiminiWellness Blends Competition & Commerce
A packed crowd watched HYROX and CrossFit athletes go head-to-head while franchise founders traded growth strategies in exclusive workshops.
Dill Dinkers Opens First San Antonio Pickleball Facility, Breaks Ground on Second Location
Dill Dinkers opens its first San Antonio location with plans to launch up to 20 indoor pickleball facilities across the greater metro area.
Supra Human Surpasses $25M in Revenue, Redefining High-Ticket Fitness Coaching
Supra Human, led by an NFL veteran and media exec, serves six-figure clients with elite coaching and eyes $52M in projected annual revenue.
F45 Adds Hyperice Recovery Tech to Select Studios
F45 partners with Hyperice to bring recovery tech like massage guns and compression boots to select studios.
