Fitness
Why CrossFit Is More Than a Community — It’s a Culture of Change
CrossFit believes health doesn’t happen in quick appointments but in shared struggles, daily efforts and earned resilience
Fitness Brands Target Luxury Real Estate as Key Growth Lever
JetSet Pilates and other boutique brands are merging fitness with luxury real estate, opening studios inside mixed-use developments.
Planet Fitness Opens 100th Gym in Los Angeles
Low-price gym giant Planet Fitness has opened 79 clubs in LA alone in the past 15 years, fueled by franchise groups like So Cal Gyms LLC.
GoodLife Fitness Taps CoverMe To Streamline Instructor Operations
Canada’s GoodLife Fitness has enlisted CoverMe's tech to manage 1,750 group fitness instructors across nearly 200 locations.
Aviron Looks To Gamify Ab Workouts
Fitness tech brand Aviron, known for its gamified workout equipment and software, has unveiled the Abs Hero Core Trainer.
Earn Your Stripes To Franchise Its Military-Themed Fitness Concept
Earn Your Stripes, a military-themed workout studio, is opening its door to franchising partners, looking to expand across the U.S.
UK Group Pushes for Verified Fitness Trainer Badge on Social Media
Active IQ’s new "Trust Your Trainer" campaign calls on social platforms to label qualified fitness professionals to help curb misinformation.
Peloton’s Cody Rigsby Talks ‘Tea Time With Cody’ Series, Filming Content in the UK
Cody Rigsby spoke about his return to London, his love of British humor and how Peloton continues to lean into culture-forward content moments
Community & Growth: Inside Jetset Pilates’ Training Academy
Jetset Pilates is redefining consistency and connection through an instructor development program that keeps its energy pumping in all studios
Chelsea Piers Fitness To Open Clubs in New Jersey, Long Island City
Chelsea Piers Fitness will be expanding into New Jersey and Queens, with plans to open luxury gyms in both Jersey City and Long Island City.
