Fitness

CEO Corner: Verdine Baker on StretchLab’s Incredible Growth

Verdine Baker has helped grow StretchLab into one of Xponential Fitness' most successful brands, with over 350 studios already opened.

As Pickleball Demand Grows, $900M Investment Is Needed, Report Finds

Due to a lack of courts, New York and Los Angeles in particular may be sleeping on a huge opportunity to attract pickleball fans.

Peloton Inks Wide-Ranging Partnership With YMCA of Chicago

As Peloton pushes to democratize fitness, its app workouts and signature connected fitness bikes will be featured at select YMCA locations.

Coaches Corner With Carl Hardwick: Implementing Individual Design in a Group Gym

Can I incorporate individual design coaching into my group fitness gym? Yes, but it’s important to consider the pros and cons of a hybrid model.

People doing step ups in a group strength training class.

How MADabolic’s Unique Approach to Fitness Is Driving Growth

The strength training brand is type-A in every sense of the word, from how it designs workouts to who it […]

YogaSix Tops 600 Signed Franchise Agreements, Expands in Key Cities

YogaSix, owned by Xponential Fitness, is expanding across the U.S. and has a presence on Princess Cruises.

Clmbr Explores ‘Strategic’ Deal After Layoffs, LA Studio Closure

The LeBron James and Jay-Z-backed vertical climbing machine maker laid off around 25% of its staff as the connected fitness […]

How Barry’s CEO Joey Gonzalez Primed the HIIT Pioneer for Rapid Expansion

Following a massive rebranding effort, Gonzalez believes Barry’s could quadruple its current 48-studio footprint in the U.S. before 2030.

outside of 24 hour fitness

24 Hour Fitness Adds Cold Plunge, Saunas to New California Gyms

24 Hour Fitness is adding a host of boutique wellness services to its two California clubs opening this month.

Coaches Corner With Carl Hardwick: Use Tough Aerobic Work To Improve Vitality

Tough aerobic work isn't for the faint-hearted, but it can lead to profound health and fitness benefits that last a lifetime.