Fitness
Powerhouse Gyms Taps Skelcore as Preferred Equipment Vendor
Skelcore, a Miami-based equipment branded founded in 2020, is quickly making a name for itself in the industry.
Augie’s Quest Partners With Key Fitness Industry Groups in Fight To End ALS
The 2024 Augie's Quest BASH event will be held in concert with the Fitness Technology Summit at Caesars Palace in Las Vegas this October.
24 Hour Fitness Invests in West Coast Clubs, Adds Longevity Classes
24 Hour Fitness will put millions into four of its clubs in the San Francisco Bay Area, and soon, throughout the Western U.S.
Life Time Makes App Available to Non-Members in Fitness Content Play
Life Time is diverging from luxury club competitors like Equinox by looking to democratize access to on-demand fitness app content.
Trainer Talks: Taylor Hall Empowers Women One Workout at a Time
A NASM-certified personal trainer and former NCAA basketball player, Taylor Hall created Girly Pops Fitness, an exercise community for women in LA.
EoS Fitness Investing $16M in HVLP Gyms, Eyes 250 Locations
EoS Fitness currently has 125 gyms open or in progress and aims to open over 250 locations by 2030 amid its impressive expansion.
Vision Fitness Launches ‘Value-Conscious’ Commercial Strength Line
The Johnson Health Tech subsidiary has unveiled 32 pieces of selectorized, plate-loaded and free-weight equipment.
CycleBar Launches Training Pathway for Indoor Cycling Instructors
CycleBar's new program, accredited by ISSA, NASM and AFAA, makes it easier for fitness coaches to earn cycling teaching credentials.
Can Cardio Cinema Get Gym-Goers Back on Machines?
As cardio declines, some gyms are fighting back, offering immersive mini theaters where members can watch movies while working out.
Zeamo Adds Anytime Fitness to Growing Corporate Wellness Platform
The deal will give employees of Zeamo’s growing corporate client base access to Anytime Fitness memberships at participating U.S. locations.