Fitness Business
CEO Corner: Karl Sanft’s Plan To Rebuild 24 Hour Fitness
Under Sanft, 24 Hour Fitness has sought stability following its emergence from bankruptcy a few years ago.
FORM Unveils Pregnancy Program and New Pre & Postnatal Trainer
Digital wellness platform Form has launched its pregnancy program, led by Calyn Brooke Robinow, a NASM-certified personal trainer
Fireside Chat: Digital Revenue Systems’ CEO Taylor Watkins on the Power of Digital Signage
In this latest “Fireside Chat” video, Digital Revenue Systems CEO Taylor Watkins joins Athletech News Founder and CEO Edward Hertzman.
Workout Anytime Goes All-In on Premium Wellness
Workout Anytime is adding amenities including sauna, red light therapy, massage chairs and percussion guns at its 24/7 gyms nationwide.
‘Late to the Game’: Body20 Aims To Make EMS Part of America’s Fitness Culture
Body20 is on a mission to bring electro-muscle stimulation (EMS) training to the forefront of fitness culture in the United States.
MADabolic Appoints Kristi Wass to Executive Team as VP of Marketing
With a focus on strategic growth, Kristi Wass will spearhead marketing initiatives to enhance the franchise’s brand
How PickleRage Uses Technology and Partnerships to Win the Game
As pickleball surges in popularity across the United States, PickleRage, an indoor pickleball club franchise, is capitalizing on the traction
From Trainer to CEO: Amy Boone Thompson’s Insights for the Industry
A seasoned leader, Amy Boone Thompson provides practical advice for fitness and wellness professionals looking to thrive
Pure Barre Launches Year Six of Fall Fit Challenge
Kicking off on September 3 and ending on November 1, the Pure Barre challenge encourages members to complete 30 classes in 60 days
CEO Corner: MADabolic Co-Founder Brandon Cullen on Steering Away from Inclusivity
The MADabolic co-founder knows his brand's approach to fitness is different and knows there's a demand for it.
