Fitness Business

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Fitness Influencer Brianna Joye on Tips for Content Creation and City Girls Who Walk

Brianna Joye, who started content creation during the pandemic, has since founded a thriving online and in-person fitness community

a smiling headshot of World Gym VP Tiffany Hamlin

World Gym’s Mission to Empower Women with Strength Training 

World Gym, a gym brand built on strength, is meeting female fitness consumers where they are: at the weight rack.

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GLP-1s Present $6.8B Opportunity for Gym Industry, Report Finds

Despite the growth of the fitness industry, the vast majority of Americans still don’t belong to a gym. GLP-1s might change that.

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Financial Fitness: How Gym Owners Can Pump Up Their Profits

These tried-and-tested profit-boosting strategies will help you optimize revenue and minimize expenses at your gym.

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QVC Inks Multi-Year Deal with USA Pickleball

QVC has signed a multi-year deal with USA Pickleball to become its exclusive retail and broadcast partner as it appeals to women players.

Unscripted podcast artwork featuring Dan Uyemura, CEO of PushPress

Unscripted: PushPress’ Dan Uyemura on the Future of Fitness Software

Dan Uyemura, co-founder and CEO of PushPress, joins the podcast for an in-depth look at how technology is changing the business of fitness. 

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F45 and American Cancer Society Team to Battle Cancer, Raise Awareness

F45 is gearing up to raise cancer awareness and kick off a 45-day challenge that promotes healthy living and habit-building.

an image of the new app Miactive

Youll Unveils Miactive, a New Wellness App

Youll and performance coach Michael Italiano have partnered to release Miactive, a new fitness and wellness app.

Digital revenue system in RAC

Untap a No-Cost Revenue Stream & Enhance Member Experience & Retention

Learn how Digital Revenue Systems (DRS) empowers clubs to create engaging, high-energy environments through innovative digital signage.

Outside of Sweat440

Future-Proofing Growth: Sweat440’s Vision for Expansion

Launched in 2017 by Cody Patrick and Matthew Miller, Sweat440 is distinguishing itself by opting for a more measured strategy.