Fitness Business
Skelcore Sets the Bar for Design-Led Fitness Innovation
In a crowded fitness landscape where personalization and visual identity carry as much weight as performance, Skelcore has emerged ...
For Gyms & Studios, Online Reviews Are King. Here’s How To Improve Yours
As consumers become more distrustful of traditional ads and influencer-led content, online reviews figure to be more important than ever.
RockBox’s Roadmap for Smarter Scale
When Roger Martin set out to build RockBox Fitness, he didn’t envision a single flagship studio with local buzz.
Carlyle Backs Fitness Park With €280M for Expansion
Carlyle has provided €280 million in financing to Fitness Park, France’s largest value gym chain, to support international expansion.
RiminiWellness Blends Competition & Commerce
A packed crowd watched HYROX and CrossFit athletes go head-to-head while franchise founders traded growth strategies in exclusive workshops.
Fitness & Healthcare Outlook: These Brands Are Turning the Gym Into a Clinic
Top fitness and health tech CEOs reveal how they’re bridging the gap between wellness and medicine with GLP-1s, biomarker testing, AI insights, and telehealth.
Why Shopify Alone Isn’t Enough: 5 E-commerce Questions Answered
Learn why out-of-the-box Shopify stores leave money on the table and how strategic tweaks can drive conversions
Fit:match Links AI & Computer Vision to Performance at Penn Relays
Fit:match unveils new data from Penn Relays, linking body scans to performance and injury risk using its Reflect 3D scanning tech.
Is ClassPass Good for Studios? It Depends Who You Ask – but the Numbers Don’t Lie
The popular booking platform has its critics, but there are strong data points suggesting ClassPass is a net positive for boutique fitness.
Scale Your Fitness Franchise with Hyperlocal Marketing
Scaling a fitness franchise isn’t just about opening new doors; it’s about opening the right ones, in the right neighborhoods ...
