Fashion

Four female models for activewear brand Tala.

Tala’s Next Fit? A Flagship Store in the Heart of London

Activewear brand Tala is opening its first retail store on London’s Carnaby Street this May, offering an immersive shopping experience.

Reebok golf shoes

Reebok Returns to Golf with Footwear and Apparel Lineup

Reebok is launching the Reebok Golf for both seasoned professionals and amateurs to the sport on March 25.

Bandit Running Los Angeles Pop-Up

Bandit Running Expands to L.A. with New Silver Lake Pop-Up & Exclusive Capsule Collection

Bandit Running debuts in L.A. with a Silver Lake pop-up, exclusive capsule collection in partnership with Renegade Running.

Pictured are the new pink and peach R.A.D x Danielle Brandon DB3 kicks.

R.A.D. Drops New DB3 With CrossFit Champ Danielle Brandon

Indie shoe brand R.A.D. launches the DB3 in a fresh summery colorway, inspired by five-time CrossFit champ Danielle Brandon.

tommy hilfiger u.s. sail-gp

Tommy Hilfiger Sets Sail with U.S. SailGP Team in New Eyewear Partnership

Tommy Hilfiger and Safilo partner with the U.S. SailGP Team, unveiling a new eyewear collection blending performance and preppy style.

interior of a Fabletics retail store

Fabletics CEO Eyes Activewear Expansion, Global Growth

Over the next several years, Fabletics aims to double its sales by expanding into new categories and targeting international markets.

man runs on the beach wearing Sodo Athletic Lab clothes

Backed by Ex-NFL Star, Sodo Athletic Lab Eyes Premium Men’s Activewear

Former NFL standout Sidney Rice and a team of entrepreneurs are looking to turn Sodo Athletic Lab into the next big thing in activewear.

an image of Kim Kardashian

Nike & Kim Kardashian Collaborate To Launch NikeSkims

Kim Kardashian and Nike are joining forces to launch NikeSkims this spring at select retailers and online, with a global rollout in 2026.

woman works out with Nike equipment and clothing

How Nike, Gymshark Market to Fitness Consumers

Nike and Gymshark are two of the biggest brands in activewear, and they both see a massive opportunity in fitness. 

Peloton apparel

Peloton Flexes Retail Muscle with Target’s Online Marketplace

Peloton apparel and accessories can now be found on Target's online marketplace as the connected fitness leader leans into retail.