Fashion
Lululemon Adds Lightweight Performance Hijabs to Activewear Line
Fans of Lululemon are praising the performance apparel and footwear company for including breathable sweat-wicking hijabs.
ADIDAS X GUCCI Has Dropped & Honors the 70’s & 80’s
Adidas x Gucci features the three famous stripes of the former along with the latter's famed red & green, Interlocking G, Web, & GG monograms.
Ayda Field Williams Launches Ayda, a Luxury Activewear Line
Singer-songwriter Robbie Williams, Ayda's husband, is already a big fan - he celebrated the new activewear line live on Instagram.
Fashion Meets Health with Gucci x Oura $950 Smart Ring
The Gucci x Oura ring will analyze nightly & daytime heart rate & sleep fitness and provide guided audio sessions & videos & 24/7...
Athleisure is Here to Stay… At Least Until 2030 with Projected Growth of $662.56 Billion
While offline athleisure sales were higher (60+%) than online in 2021, the latter is expected to see its highest compound annual growth...
Rising Activewear Line AVA Active Secures Xponential Fitness Partnership
AVA Active fans will be able to purchase the clothing line's items in Rumble, CycleBar and other boutique fitness studios owned by Xponential
CEO Corner: Dr. Emily Splichal, the Mind Behind Naboso, Explains it All About Foot Health
Fortunately for Athletech News, Dr. Emily Splichal was more than willing to guide us through the origin story of her career and Naboso.
Lizzo Makes Moves with Fabletics, Promotes Self-Love with Yitty
Lizzo has been promoting Yitty, which she says will embrace curves & contours, on her Instagram page, revealing some of her favorites.
Lululemon Enters Footwear Market with Blissfeel & a ‘Women First’ Approach
Lululemon Blissfeel are running shoes with underfoot foam cushioning technology, launching in ten colors today.
Nike Changing the Game with Immersive Retail Experience
The Nike immersive retail experience project takes place at the company’s House of Innovation in Paris. A clip of the adventure is available
