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Josh Liberatore, the executive editor of Athletech News, is a New York-based journalist and media professional with deep experience covering business, technology, and the industries shaping modern culture. Before joining ATN, Josh held editor and senior reporter roles at Sports Business Journal and Law360, helping to grow the leading trade publications for the sports and legal industries, respectively. Josh has a BA from the University of Pittsburgh and speaks fluent French.
With Füm, users take in food-safe, flavored air instead of inhaling addictive substances like nicotine or vapor.
Sometimes it makes sense to live by the old adage that if you want something done right, it’s best to do it yourself.
Founded in 2017, BFT takes a sports-science approach to group fitness. The brand has already opened 270 studios and is just getting started.
Chuze has become one of the fastest-growing high-value, low-price (HVLP) gym chains in the U.S., currently operating 59 locations.
A longtime audio industry executive, Kevin Duffy joined health and fitness company iFIT a little over a year ago with some lofty ambitions.
With over 450 gyms and more to come, Crunch CEO Jim Rowley dishes on the brand's approach to fitness and franchising in 2024 and beyond.
Dan Freed founded Thesis in 2017 after nootropics helped him go from high school dropout to Yale grad. The brand has raised $13.5 million.
Andrew Sugerman is turning Centr into a leader in both content and equipment, but it’s not a connected fitness company.
These eight fitness and wellness deals, partnerships and funding rounds made headlines in 2023 and could impact the industry for years to come.
Endearingly dubbed “Pilates on steroids” by some fans on social media, Solidcore is planning to have 250 studios opened by 2028.
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