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Josh Liberatore, the executive editor of Athletech News, is a New York-based journalist and media professional with deep experience covering business, technology, and the industries shaping modern culture. Before joining ATN, Josh held editor and senior reporter roles at Sports Business Journal and Law360, helping to grow the leading trade publications for the sports and legal industries, respectively. Josh has a BA from the University of Pittsburgh and speaks fluent French.
Fitness franchising brings to mind images of independent owner-operators and smal businesses, but consolidation is increasingly taking hold.
The Amenity Collective is acquiring Advantage Sport & Fitness, creating what it says is North America's largest fitness distributor.
Endorphins Studios will offer video production and game-creation tools across AI, virtual reality and more.
Analysts believe a new marketing approach and adding more strength training equipment will set Planet Fitness up for success.
With the funding, bsport is eyeing additional expansion in the United States, Asia-Pacific and European markets for its fitness software.
A workplace wellness expert shares her biggest tips for companies looking to design a winning corporate wellness program.
The 2024 Garmin Connect Data report shows which fitness modalities users gravitated toward over the past year.
Founded by Santiago Gomez in 2022 in Brooklyn, Padel Haus now has three NYC clubs, with new openings set for Nashville, Denver and Atlanta.
From protein donuts to GLP 1-boosting foods, these healthy food and drink trends are poised to dominate in the year ahead.
Orangetheory Fitness is launching a new ad campaign and refreshed brand strategy as it eyes a more inclusive approach to group workouts.
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