Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Life Time continues to respond to member demand with new offerings like CTR, an athletic Reformer class piloting at select clubs.
At the ATN Innovation Summit, CEOs from Tonal, Hydrow and iFIT discussed the future of connected fitness and the opportunities that await.
Bodybar Pilates partners with Delightree to streamline franchise operations with AI, following its 150th franchise deal.
Planet Fitness awarded $250,000 in scholarships to 50 teens who promote kindness and inclusion in their communities.
Price.com has partnered with Sweatcoin to savings to 190M users, allowing them to redeem movement-based rewards for deals at top brands.
Aletha Health has launched an online practitioner course to help fitness professionals, therapists and coaches improve client mobility.
Niagen Bioscience debuts Tru Niagen and Niagen IV at Equinox Hotel New York, marking its first move into luxury hospitality.
Humana has launched the Cognitive Games, a free virtual challenge running through August 11 to boost brain health for seniors.
Altered States Wellness is opening two new franchise studios in Dallas-Fort Worth, offering immersive recovery experiences.
Olympic legend Mo Farah launches URunn, an AI-powered running app offering personalized training plans and real-time coaching.
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