About Courtney Rehfeldt

Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.

Michael-Aragon-new-Mirror-CEO

Lululemon Appoints Michael Aragon as CEO of Mirror & Digital Fitness

Michael Aragon comes to Lululemon's Mirror & Digital Fitness from Amazon, where he spent five years as Chief Content Officer at Twitch.

Nike-sues-Lululemon-news-by-ATN

Nike Makes Move to Sue Lululemon

Nike says Lululemon continues to make & sell Mirror Home Gym & its mobile apps without authorization & in patents' violation.

Google-predicts-Peloton-future

Here’s What Google’s Crystal Ball Predicts for Peloton

Google’s data has been linked to Peloton’s hardware sales. The search trends data shows that demand for Peloton is continuing to... 

Global-fitness-app-market-valuation

Global Fitness App Market to Hit $120.37 Billion by 2030

AMR says smartphone has dominated the fitness app market in 2020, reporting it’s a more cost-friendly alternative over gyms & fitness centers.

Movano-Ring

Will Movano Ring Become the Most Affordable Health Device?

The sleek and futuristic-looking Movano Ring will work in conjunction with an app that provides intelligent feedback.

Adidas enters metaverse

Adidas Joins Nike in the Metaverse & Generates $23 Million

Adidas celebrated the Metaverse news with a profile picture of a Bored Ape Yacht Club #8774, which sold for 46 ether or $156K.

Crunch Fitness franchise news

Crunch Fitness Hits Milestone with 400th Franchise Club Opening

The new Crunch Fitness franchise will open at 4349 Sherwood Way, San Angelo, Texas & offer advanced HIIT sessions & Relax & Recover services.

Regan-Stokes-Pure-Barre-CEO-Corner-interview-by-Athletech-News

CEO Corner: Regan Stokes is Raising the Bar with Pure Barre

As Pure Barre celebrates its 20th anniversary & looks to 2022, Athletech News catches up with Regan Stokes, the president of the company.

TRX-Training-Club-and-Zara-partnership-news

Collaboration Alert: Zara and TRX Training Club

Zara customers can subscribe to TRX Training Club, a digital fitness platform, that features exclusive access to on-demand workouts.

fitness-studios-response-to-omicron-news

Additional Fitness Studios Respond to Omicron

Fitness studios SLT, Y7 Studio, and Equinox respond to the staggering number of Omicron cases in New York and nationwide.