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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
F45 Training is launching its first global brand campaign, “This Is F45 Training,” to inspire the next generation of fitness enthusiasts.
Function Health has acquired New York-based AI imaging startup Ezra and has launched a $499 full-body MRI scan.
Planet Fitness launches limited-time spring offer ahead of Q1 earnings, inviting new members to join for $1 down and $15/month through May 16.
Crunch Fitness is hosting a nationwide fundraiser on May 31 to support Augie’s Quest to Cure ALS, inviting members and non-members.
Omorpho has become the official weighted vest of Orangetheory Fitness, launching exclusive trial kits and limited-edition gear for members.
Amed Fitness, the Florida-based high-energy HVLP gym chain, is set to open two new locations in Houston this summer.
Coppermine has added its 20th gym with the takeover of Maryland Athletic Club in partnership with Harbor East.
Babolat and Playtomic are partnering on a global padel push with competitive games and in-person experiences.
EoS Fitness had a productive quarter with opening 7 new gyms, $3.2M in upgrades, —and rumors of a $1B sale.
Reforming Pilates, hailing from South Florida, is opening its largest location yet in NYC’s Upper East Side.
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