Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
InsideTracker has introduced Terra, a virtual coach that uses blood biomarkers, sleep, and fitness habits to deliver tailored advice.
A new study using data from Whoop wearables highlights the importance of workout timing for optimal sleep and wellness.
Nourish has raised $70M in Series B funding to scale its AI-powered virtual nutrition platform and expand its dietitian network.
MyFitnessPal is rolling out Meal Planner, a new tool that simplifies healthy eating with personalized meal plans and recipes.
Recline & Unwind Social Spa, a women-owned concept from Asheville, NC, has sold its first franchise in Beaufort, South Carolina.
Jezzr brings a gamified indoor rowing platform to fitness studios and boutique gyms to increase engagement and retention.
Superpower has raised $30M to launch an AI-powered platform offering biannual lab testing, personalized health plans and 24/7 concierge care.
Echo's shift from China to the Philippines has saved the hydrogen wellness brand $9.8M this year, sidestepping tariffs and rising costs.
Biolinq raises $100M to support FDA approval of its color-changing glucose biosensor for people with Type 2 diabetes not on insulin.
Studio Pilates International is opening five new studios in the U.S. and Australia after a record year marked by client growth and sales.
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