ClassPass Names Best Gyms, Fitness Studios & Instructors

The class-booking platform's annual awards recognize the top gyms, fitness and wellness studios, and trainers.

Daxko Names New CEO, Plans Expansion Into Adjacent Markets

The software and payment solutions provider has tapped the co-founder of subsidiary brand Club Automation as it embarks on a new growth phase.

From Fitness Classes to Hiking, Hotels Embrace Wellness Travel

Marriott's Caribbean resorts are focused on delivering rich fitness and wellness experiences, while Hyatt has teamed with Peloton.

Reaching a Social Media Weary Gen Z: Strategies for Fitness Brands

Fitness brands hoping to reach the coveted Gen Z demo must be deliberate and strategic about their social media strategy.

woman smiles while wearing an Oura ring

Oura Commits to Women’s Health

Smart ring maker Oura is building an ecosystem dedicated to women’s health, launching features like Pregnancy and Cycle Insights.

How Form’s Co-Founders Use Social Media To Build a Winning Fitness Brand

While Form was founded to leverage Sami Clarke's large social media following, it has evolved into a fitness brand capable of standing on its own.

Capitol Hill Gets Fit as Myzone Congressional Activity Challenge Returns

The fourth annual Congressional Physical Activity Challenge, organized by the Physical Activity Alliance (PAA) and Myzone, is underway.

an image of a Lindora metabolc health center

Xponential CEO Pleased With ‘Strong Start’ to ’24, Lindora Growth

Boutique fitness franchisor Xponential sees immense potential for Lindora, its newest brand which offers GLP-1s and wellness services.

ACE Names Industry Vet Cedric X. Bryant as New CEO

ACE's former president and chief science officer, Bryant has been a key figure in the fitness org's diversity, equity and inclusion initiative.

Trainer Talks: Ami McMullen on the Power of Small Changes

Ami McMullen, a former dancer turned trainer, crafts personalized strategies to help clients overcome obstacles and achieve their goals.