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locker room inside an upscale health club
Finance

Fitness Industry Favorite Grid Lands Investment To Expand Locker & Flooring Business

Grid, which serves brands like Crunch, EoS and 24 Hour Fitness, will look to scale capacity as gym operators upgrade facilities nationwide.

Ani Freedman • Feb 24 2026
two people about to head into a Planet Fitness
Finance

Planet Fitness Points To GLP-1 Opportunity as Outlook Rattles Investors

Planet Fitness CEO Colleen Keating sees a significant and largely untapped membership base taking shape as more people take GLP-1s.

Courtney Rehfeldt • Feb 24 2026
Chuze Fitness lift labs room
member exclusive

Big-Box Gyms Are Getting Creative To Build for the Strength Training Boom

As fitness consumers embrace weightlifting more than ever before, big-box gyms are embracing new offerings such as lifting-only rooms stocked with advanced equipment.

Ani Freedman • Feb 24 2026
member exclusive

Millennials Are Spending Big on At-Home Recovery, Wellness Tech

New data from Klarna shows that Millennials are investing in at-home wellness products, splurging on sleep-optimizing tech, at-home saunas and massage balls.

Courtney Rehfeldt • Feb 24 2026
Reviews

I Tried Dexcom’s Stelo Glucose Biosensor for 30 Days. Here’s What I Learned

ATN reviews Stelo, Dexcom’s first over-the-counter CGM that brings real-time glucose tracking to the wellness mainstream – see how it compares to the Lingo.

Elizabeth Ostertag • Feb 24 2026
woman does yoga while wearing an Oura ring
Tech

Oura Unveils Proprietary AI Model for Women’s Health

Smart ring maker Oura is deepening its push into women's health with a clinician-reviewed LLM offering personalized insights.

Elizabeth Ostertag • Feb 24 2026
Nutrition

Kim Kardashian Joins Functional Energy Drink Brand Update as Co-Founder

Kim Kardashian has joined functional energy drink brand Update as co-founder as part of its relaunch and rebrand.

Ani Freedman • Feb 24 2026
Freemotion selectorized
partnership

How To Design an Inclusive Strength Floor

Freemotion provides the equipment and plan to help operators create an inviting strength training experience 

Athletech Studios • Feb 24 2026
Reviews

From Comfy Tees to Airport Shoes, the Best Travel-Friendly Activewear for Men

Whether you're flying, driving or cruising, we've rounded up the best men's activewear to keep you comfortable and stylish while traveling.

Elizabeth Ostertag • Feb 24 2026
people playing pickleball
Wellness

CityPickle Opens Flagship Location, Corporate HQ in Times Square

CityPickle has opened its long-anticipated Times Square flagship inside the historic Paramount Building at 1501 Broadway.

ATN Staff • Feb 23 2026
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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