man poolside/Four Seasons/White Lotus

“The White Lotus” Meets Wellness Tourism

The Four Seasons Hotel Westlake Village is hosting an immersive wellness retreat inspired by HBO's "The White Lotus."

Man uses NordicTrack X24 Treadmill

NordicTrack & ProForm Now Eligible for HSA/FSA Funds

iFIT has partnered with Flex, an HSA/FSA solutions provider, so consumers can use their pre-tax funds on NordicTrack and ProForm equipment.

Aviron bike

Can Gaming Save Connected Fitness? Aviron Thinks So

Aviron allows users to play video games while working out at home. The brand believes it’s cracked the code when […]

Jane Fonda

Jane Fonda Partners with Meta for Nostalgic VR Workout Series

Jane Fonda has partnered with Meta for a nostalgic VR workout series, in honor of her iconic VHS exercise tapes.

a smiling image of Culina Health founders Vanessa Rissetto and Tamar Samuels.

Culina Health Raises $7.9M for Digital Nutrition Platform

Culina Health, co-founded by two registered dietitians, has raised $7.9 million to increase access to its nutrition guidance platform.

Oura Ring 4 in various colors

Oura Hits $5.2B Valuation

Oura has reached a $5.2 billion valuation led in part by new partner Dexcom, as Oura CEO hints at ambitions beyond the ring.

An exterior shot of Ultimate Performance's upcoming location in Santa Monica

London-Based Ultimate Performance Gears Up for US Expansion

Ultimate Performance is set to expand its personal training method in the U.S. after securing an investment earlier this year from Inflexion.

rack of dumbbells inside a gym

Mental Health in Gyms: 3 Design Trends Reshaping Fitness Spaces

Gyms and fitness studios are increasingly embracing mindful design, recovery/relaxtion and digital mental health tools.

photo shot of directional resistance PWR PLAY

Revolutionizing Functional Training: A Look at Life Fitness’ PWR Play

Explore how Life Fitness' latest innovation, PWR Play, combines versatility, efficiency and engagement to transform fitness spaces

two women looking at app from yoga studio

More Than Fitness: How ClassPass is Building a Holistic Lifestyle Platform

ClassPass is meeting the demand for sharing and creating a richer, more integrated lifestyle for members of different verticals.