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Fitness

CityPickle To Open Flagship Club & HQ in Times Square

CityPickle’s Times Square flagship will feature seven courts, a bar, and lounge, marking its first year-round NYC club and new corporate HQ.

Courtney Rehfeldt • Aug 01 2025
Donald Trump delivers a press conference
Fitness

Trump Revives Presidential Fitness Test, A Sign That MAHA Might Be Serious About Exercise

Whatever the merits of the controversial test, Trump’s decision to bring it back could mark a turning point for the American fitness industry.

Josh Liberatore • Aug 01 2025
Crunch Fitness Des Moines Pre-Opening Party
Finance

Fitness Ventures Acquires 3 Crunch Gyms, Plans $75M Investment

Fitness Ventures is expanding into Portland with three Crunch Fitness acquisitions and a $75 million investment to open 15 new clubs.

Courtney Rehfeldt • Aug 01 2025
Stephen Wright
Industry News

Farrynheight Names Stephen Wright as Executive Director to Support Next Phase of Growth

Stephen Wright joins Farrynheight as executive director to lead strategy, growth, and client experience in the agency’s next chapter.

Elizabeth Ostertag • Aug 01 2025
The interior of Gold's Gym Burnet Road
Fitness

Gold’s Gym Turns 60 With Luxe Upgrades, New Locations & Hyrox

Gold’s Gym is blending strength training with recovery, launching luxe new locations and the roll out of Hyrox Performance Centers.

Courtney Rehfeldt • Aug 01 2025
HPLT Conference Women
Longevity

Life Time Opens Waitlist for $550-a-Month LT High Performance in NYC

Life Time is launching its most exclusive concept yet: LT High Performance, a $550/month high-performance club opening in Manhattan this fall.

Courtney Rehfeldt • Aug 01 2025
Fashion

Kim Kardashian’s Skims Teams With LOVB As Loungewear Partner

Kim Kardashian’s Skims is joining forces with League One Volleyball (LOVB) as its official loungewear partner.

Courtney Rehfeldt • Aug 01 2025
A woman entering a pool
Fitness

Vasa Fitness Debuts First-Ever Cold Plunge at New Colorado Location

Vasa Fitness opens its fourth Colorado Springs gym featuring its first cold plunge as the HVLP brand seeks to appeal to Gen Z.

Courtney Rehfeldt • Jul 31 2025
Longevity

SHA Mexico Introduces Personalized Peptide Therapies

SHA Mexico is adding personalized peptide therapy, reflecting a shift in wellness travel from relaxation to results-driven longevity.

Courtney Rehfeldt • Jul 31 2025
An image of Nerio Alessandri.
Finance

Technogym Reports €458M in Revenue for First Half of 2025

Technogym reported €458.8 million in H1 2025 revenue, up 14.1% year over year, driven by strong retail growth.

Courtney Rehfeldt • Jul 31 2025
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