Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Les Mills launches a four-part yoga series to help gyms tap rising demand for mind-body fitness in the booming wellness market.
JetSet Pilates is expanding across the U.S. and abroad, with new studio openings, steered by key leadership hires and a strategic investment.
London scores zero 5-star ratings in The Fit Guide’s new report. What went wrong and where are boutique fitness studios showing promise?
Ditto Daily, a women's health startup, has raised $1.72M to scale its science-backed supplement for PMS and PMDD.
Strong Pilates opens its 100th studio in Garwood, NJ, and plans 150 more as the boutique fitness brand accelerates its U.S. expansion.
Noom’s microdose GLP-1 program says 70% of users report no side effects and lose up to 17 pounds in 60 days with behavior change support.
FitBiomics turns lactic acid into muscular fuel — delivering faster recovery, deeper rest and real performance gains in a probiotic capsule.
Lindsay Arnold and Lo Bosworth's brands are teaming up for a two-week summer reset with quick workouts and wellness tips for women.
Midi Health, a women's telehealth provider, has launched its first supplement line for women 35–65, marking a rare move for digital clinics.
Upswell expands with a third Colorado wellness club, blending recovery therapies, yoga and social connection.
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