InBody To Showcase Latest Innovations at HFA 2025
As InBody heads to HFA 2025 in Las Vegas, it's inviting attendees to swing by its booth and compete in a handgrip challenge.
Mangos May Help Reduce Insulin Resistance in Overweight Adults
New research says two cups a day of fresh mangos may reduce insulin resistance in those who are overweight or obese.
Bloom Nutrition Reimagines Soda With Bloom Pop
Bloom Nutrition is entering the prebiotic soda space with Bloom Pop, a line of low-sugar, gut-supporting health soda.
Colorado Startup Blends AI & Olympic Coaching
WhichWeight is in the business of solutions - ones that harness AI and Olympic-level strength training with its coaching platform.
Cycle Syncing: No Muscle Boost, Just Spin, Study Finds
A new study from McMaster University finds there's no truth to cycle syncing, a strength-building "hack" pushed on social media.
Snap Fitness To Expand in UAE After Lift Brands Deal
Snap Fitness is bullish on the UAE, reacquiring the master franchise for the country and planning significant growth.
New Study Reveals Key Mitochondrial DNA Mechanism
Mitochondrial DNA (mtDNA) plays a vital role in cellular energy production, and its stability is crucial for overall cell function ...
CEO Corner: ACE’s Cedric X. Bryant on Fitness, Healthcare & GLP-1s
A longtime executive with the American Council on Exercise (ACE), Bryant is helping lead the fitness-as-medicine movement.
C4 Energy Dares Athletes To ‘Drink at Your Own Risk’
C4 Energy has unveiled a bold new national campaign ad packed with athletes as the energy drink category gains momentum.
Fabletics CEO Eyes Activewear Expansion, Global Growth
Over the next several years, Fabletics aims to double its sales by expanding into new categories and targeting international markets.