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Action Black, Colombia’s Top Boutique Fitness Brand, Eyes US Expansion

Colombia-based group fitness brand Action Black is plotting major expansion in New York and across the United States.

google pixel watch

Google’s Pixel Watch 3 Gains FDA Clearance for Loss of Pulse Detection Feature

The tech giant’s watch has received clearance for a feature that can provide life-saving intervention Google has received clearance from […]

People doing Pure Barre

Pure Barre’s Barre Stronger Challenge Returns

Pure Barre's widely poplar Barre Stronger Challenge returns March 1, encouraging members and new clients with 20 classes in 31 days.

Maria Luque

Maria Luque on Changing the Conversation Around Menopause

The PhD hopes to empower women with the knowledge and tools they need to navigate menopause effectively For too long, […]

therabody compression boots

Product of the Week: Therabody RecoveryAir Pro

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail […]

a workout at UFC Gym in the octagon

UFC Gym To Open 45+ Locations Worldwide

UFC Gym is entering several new markets across the globe this year with its MMA training and group fitness classes.

a woman at RockBox fitness with boxing gloves

RockBox Fitness Partners With ClassPass

ClassPass members can now use their credits to book boxing-based classes at nearly 50 RockBox Fitness locations across the country.

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The Gym of the Future: What Every Fitness Professional Should Know

The "Gym of the Future" isn’t just about shiny new equipment — it’s about rethinking spaces, services and experiences to meet client needs.

Unscripted podcast banner featuring Robin Thurston of Outside

Unscripted: Outside’s Robin Thurston on Modern Media Challenges

Robin Thurston joins the ATN podcast to give his thoughts on how media brands can compete in the era of social media, streaming and AI.

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Fitness Software Provider Momence Talks AI & More in 2025 Predictions

Discover how Momence is shaping the future of the industry with AI-powered insights, franchise growth strategies, and tech-driven solutions.