Not Just a Tool – a Teammate: Mindbody’s AI Assistant Goes Beyond Support
Mindbody’s AI Assistant is now on the scene to change how fitness and wellness businesses face their daily challenges.
Interactive Strength Inc. To Acquire UK’s Wattbike
Interactive Strength is acquiring indoor cycing company Wattbike, adding to its growing portfolio of fitness brands.
Health Optimisation Summit Brings Longevity, Biohacking Stars to Texas
Already a hit event in London, the Health Optimisation Summit is coming to Austin as longevity-focused conferences become big business.
New Jazzercise Program Targets Menopausal Women
Jazzercise is celebrating the launch of Vital Sculpt HIIT with five free livestream workouts throughout April.
Pickleball Kingdom Signs Multi-Unit Franchise Deal With MLS Pros
Pickleball Kingdom is set to expand to Utah, Kansas and Missouri following a franchise deal with MLS pros Justen Glad and Andrew Brody.
New York Ranks No. 1 for Pilates Interest, New Data Shows
New data shows Pilates is gaining traction across the U.S., with devoted fans stretching from coast to coast.
25% of Americans Have a Fitness Membership, Setting New Record
Memberships at U.S. fitness facilities are up 20% since 2019, demonstrating the industry's impressive growth since the pandemic.
3 Winning Brands, 3 Unique Approaches to Member Retention
Member retention starts with exceptional experiences. Discover how three leading fitness brands are keeping members loyal through atmosphere, community, and connection.
Peak Performance Starts with Recovery: 8 Must-Have Products
Discover the latest in red light therapy, cryotherapy, PEMF and mindfulness tools designed to accelerate recovery, reduce stress and optimize well-being.
3 Fast-Rising Wellness Categories Championed by Gen Z
Gen Z and millennials are driving a wellness spending boom—reshaping fitness, retail, social media, and even how we live and work.