Snap Fitness To Expand in UAE After Lift Brands Deal
Snap Fitness is bullish on the UAE, reacquiring the master franchise for the country and planning significant growth.
New Study Reveals Key Mitochondrial DNA Mechanism
Mitochondrial DNA (mtDNA) plays a vital role in cellular energy production, and its stability is crucial for overall cell function ...
CEO Corner: ACE’s Cedric X. Bryant on Fitness, Healthcare & GLP-1s
A longtime executive with the American Council on Exercise (ACE), Bryant is helping lead the fitness-as-medicine movement.
C4 Energy Dares Athletes To ‘Drink at Your Own Risk’
C4 Energy has unveiled a bold new national campaign ad packed with athletes as the energy drink category gains momentum.
Fabletics CEO Eyes Activewear Expansion, Global Growth
Over the next several years, Fabletics aims to double its sales by expanding into new categories and targeting international markets.
Inside the Invictus Games: How Halotherapy Solutions Is Advancing Recovery for Athletes
Halotherapy Solutions brought its science-backed HaloRed system to the Invictus Games, earning praise from elite athletes.
Human Powered Health & Momentous Join Forces
Human Powered Health and Momentous have partnered to equip a Women’s WorldTour professional cycling team with products and assessments.
Make Time Wellness Expands Line, Enters The Vitamin Shoppe
Make Time Wellness, a female-founded brain health supplement brand, has added to its product line up as it enters The Vitamin Shoppe.
Aescape Secures $83M in Strategic Funding, Announces US Expansion With Equinox
The robotic AI-powered massage company has seen explosive growth through partnerships with major fitness and wellness brands.
F45’s Vaura Pilates Ramps Up Global Expansion
F45's full-body Pilates experience, Vaura Pilates, will soon expand across Southeast Asia and the Middle East/
