Power Players 2025 Announced: See Who Took Home This Year’s Awards

Athletech News has announced the winners of Power Players 2025, an annual award recognizing the top executives in fitness and wellness. 

Oura Ring

Maven Clinic Partners With Oura to Make Women’s Healthcare More Personalized Than Ever

Maven Clinic and Oura Ring have partnered to combine Oura Ring’s biometric insights with Maven’s expert care for women’s health.

People running at Runningman.

Runningman Returns With a Full-Spectrum Wellness Experience

Runningman returns for its third year with a choose-your-distance race, immersive wellness experiences and mindset-focused programming.

Record Sales, Smart Growth: D1 Training Opens 150th Location

D1 Training has hit 150 locations, fueled by record-breaking sales, tech-driven tools and franchisee support.

F45 Student Discount

F45 Targets Gen Z With Summer Fitness Discount for Students

F45 Training is offering high school and college students 20% off memberships this summer, mirroring Planet Fitness’ teen-focused push.

Barry’s Is in ‘Growth Mode’ After Princeton Equity Deal, co-CEO Says

Fitness brand Barry’s is aiming to roughly double its number of U.S. studios following a recent investment from Princeton Equity Group.

MADabolic strength

Precision, Discipline & Purpose: Inside MADabolic’s Uncompromising Programming

MADabolic’s purposeful training schedule is carefully crafted to deliver results in the flavors of strength and resilience.

a woman strength training with hand weights

Wegovy Partnership Unravels as Novo Nordisk, Hims & Hers Trade Accusations

Novo Nordisk ends its Wegovy deal with Hims & Hers, citing safety concerns as the telehealth firm pushes back.

Aviron & Les Mills Join Forces To Gamify Studio Fitness at Home

Aviron teams up with Les Mills to add 300+ classes, expanding its gamified platform with strength, cardio, dance and cinematic cycling.

Dear Media Acquires Fitness Platform Obé Fitness

Dear Media has acquired Obé Fitness, deepening its ties to fitness and wellness and bringing onboard co-founder Mark Mullett as president.