The Best Early Prime Day Deals for Fitness & Wellness Fans
From fitness trackers to energy drinks, these early Amazon Prime Day sales are heating up just in time for summer […]
JetSet Pilates Plots Philly Takeover With Latest Franchise Deal
The red-hot Pilates brand is bringing its South Beach concept to South Street with a 12-studio franchise deal in Greater […]
Pure Barre Sets the ‘Barre’ High With Summer Challenge
The popular Barre brand’s summer challenge is back, helping members stay motivated and mix up their movement Pure Barre is […]
SweatPals Builds Gen Z’s ‘Third Space’ With Fitness & Flexibility
With new features like tracking links and Klarna-powered payment plans, SweatPals is giving fitness organizers smarter tools to grow while […]
Katy Hearn’s Sesh App Launches Free Strength Program
No cost, no catch. Sesh’s free four-week summer strength program is built for real life, with flexible plans for both […]
Apple Fitness+ Adds ‘F1 the Movie’-Themed Workouts
Timed to the Formula One film’s theatrical release, Apple’s latest workouts bring the thrill of racecar driving to fitness Just […]
HFA Ushers In New Leadership; Luke Carlson To Serve as Board Chair
The Health & Fitness Association begins its 2025-2026 board term with new officers and directors, and a new chairman of […]
Om No: Yoga Studios Flunk Global Service Test, but Opportunity Awaits
New findings show yoga trailing well behind other fitness modalities in client experience, creating space for ambitious studios to shine […]
Why Drew Brees Is All-In on Stretch Zone, A Booming Brand With 400 Locations
Brees, who first got involved with Stretch Zone as a customer during his NFL playing days, spoke with ATN about […]
New Filter Helps Retail Buyers Find Seed-Oil-Free Products
As interest in seed-oil-free foods grows, retail buyers now have a streamlined way to spot certified products Buyers can now […]