Tonal

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Tennis Great Serena Williams Serves Up Pain Relief With New Venture

Will Perform, the new venture by Serena Williams, includes five products in four categories: [WILL] Relieve, Cool, Rest, and Soothe.

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Athletech’s 25 Best Holiday Gifts for Fitness and Wellness Fanatics

Athletech News rounds up the top 25 best holiday fitness gifts of 2022 in this article after testing them out.

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Tonal Taking LA Studio Offline, CEO Calls it a ‘Challenging Time’ for the Smart Home Gym Company

The Tonal community erupted when they read founder and CEO Aly Orady's confirmation, outraged at the loss of the LA studio coaches. 

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F45 Training Announces CEO Departure & Cost-Cutting Measures

The interim F45 CEO will be Ben Coates, who has been a member of the company's board of directors since August 2021.

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WHOOP Announces 15% Layoffs

WHOOP layoffs come on the heels of at-home fitness gym brand Tonal announcing that it will lay off 35% of its workforce.

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Tonal Preps for Possible Recession, Laying Off 35% of Workforce

In addition to the layoffs, Tonal will also focus on reducing advertising spending. CEO Orady said his company has already cut back on...

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What’s Ahead for At-Home Fitness?

What's ahead for at-home fitness is going to be the most discussed topic of the year when 2022 ends. Let's take a look at what the future...

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Tonal Launches Live Fitness Classes for East Coast Early Birds

Tonal says that the new team of coaches will be creating new and challenging live strength-based and HIIT classes.

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Which Smart Gym Is Best For You?

Athletech News would like to see a more budget-friendly addition to their line-up but remains our best overall choice for a smart gym.

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Tonal Teams Up with Serena Williams & Books Super Bowl Ad Featuring Tennis Icon

Serena Williams opens the Tonal ad with a firm message that says 'Never be afraid of your strength.'