Pilates
Fast-Growing Bodybar Pilates Signs 150th Franchise Deal
Bodybar Pilates has signed its 150th franchise agreement as demand for Pilates continues to surge across the U.S.
JetSet Pilates Eyes 2 Boston-Area Studios With New Franchisee
JetSet Pilates opens its first Massachusetts studio in Wellesley, with plans to launch two more locations across the Greater Boston area.
Form50 Brings Its Pink-Lit ‘Pilates Redefined’ Experience to Boca Raton
Form50 brings its high-intensity, pink-lit strength training experience to East Boca Raton with a new studio opening July 7.
Club Pilates Franchisee Secures Investment for Eastern US Expansion
Eagle Merchant Partners has backed Club Pilates franchisee Aligned Fitness, fueling its expansion across the Southeast and Mid-Atlantic.
Vaura Pilates Expands to California, Offering Franchise Opportunities for Sensory-Driven Reformer Studios
Vaura Pilates, known for its athletic training and dynamic environments, plans rapid U.S. growth after success in New York and Austin.
Dove & Club Pilates Break Stereotypes With #EveryBodyPilates
Dove and Club Pilates launch free classes in five U.S. cities to challenge body stereotypes and promote inclusivity through #EveryBodyPilates
CEO Corner: Lisa Hirsch-Solomon on The Studio (MDR), Growth of Lagree
Lagree chain The Studio (MDR) has gained popularity in Los Angeles as demand grows for high-intensity, low-impact workouts.
Mario & Courtney Lopez Join Pilates Addiction Flagship Opening
Pilates Addiction opens its flagship LA studio with a four-day event, celeb guests, and high-intensity classes.
Studio Pilates Goes Global — and Mindbody Makes It Seamless
With more than 115 operating locations, this Pilates franchise uses technology to replicate performance and precision at every studio
Pilates Isn’t Just a Trend: Why It’s the Most-Booked Workout on ClassPass for the Second Year in a Row
Pilates is ClassPass's most-booked workout for the second year in a row, with reservations surging 84% since 2023.