Embedding DEI in boutique fitness models drives business success, although there's a prevailing sense that many brands aren't doing enough.
Across four New York City Life Time facilities, an energetic NASM-certified personal trainer, Casey Cohen, is leading a cathartic fitness movement.
Brands like Solidcore are championing the benefits of HILIT, which combines HIIT's efficiency with a low-impact focus, reducing wear and tear.
ATN tests and reviews Future, a virtual personal training app with a twist: a real person on the other side of the screen.
Volt Athletics, an AI-powered training app, will integrate Zama Health as its own service within the Volt ecosystem.
ABC Fitness has introduced TZ Storefront, an initiative in collaboration with Wrkout, a product recommendation platform for fitness professionals.
Darian Parker, PhD, discusses how personal trainers can make a meaningful impact through mentorship, relationship-building and self-care.
Hayden and Ashayer have launched 'Raise x Take Off,' a series of in-person fitness events across New York City.
The health/fitness club market is project to reach $302 billion by 2034 and will be driven by Gen Z and Millennials, according to a new report.
Here are strategies and best practices for fitness professionals looking to leverage data provided by continuous glucose monitors (CGMs).
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