The HVLP operator is bringing the AI revolution to its personal training ecosystem, amplifying personalization.
The Edge Fitness Clubs is giving its staff access to certifications, workshops and AI-powered tools through Inspire360.
An Active Life certification costs thousands of dollars and requires an exhaustive education, but founder Sean Pastuch argues it’s worth it.
The American College of Sports Medicine has published its first new position on strength training in 17 years, calling for consistency over complicated routines.
iFIT is betting on the growth of fitness influencers in a new incubation program designed to help spotlight and develop emerging talent.
Lekfit is launching its first-ever Rebounder Certification Program, opening its cult fitness method to select instructors and studios.
Global certification giant ISSA will serve as Cult.fit’s exclusive certified personal trainer education provider in India.
Apps like Future and Caliber are reserving real human fitness coaches for those willing to pay a premium, while free plans feature AI only.
NASM has launched a peer-reviewed journal built for personal trainers, part of a much bigger shift happening across fitness and wellness
Lululemon has opened Studio Yet., a three-week LA pop-up studio with elite trainers and $40 classes. All proceeds benefit BlacklistLA.
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