Where Is Fitness Headed?
Les Mills founder Phillip Mills on why people build their lives around fitness.
NASM-certified personal trainers will receive a first-round interview for open roles across Crunch's corporate and franchise gyms — the latest such move by gym operators looking to ramp up their PT hiring
Selected YMCAs will receive up to a year of free access to continuing education from ACE, TRX, Exos and other fitness education providers
Eligible ISSA-certified personal trainers will receive an interview opportunity at Life Time as the luxury operator looks to hire hundreds of coaches amid continued expansion
Enhance, a software platform that helps gyms earn more revenue from their PT businesses, has already partnered with the likes of Crunch Fitness, UFC Gym and GymNation. It also just raised $18.2 million to drive more U.S. growth
The Dubai-based company, which already works with U.S. operators including Crunch Fitness and UFC Gym, has big plans for the American gym market
Artificial intelligence is changing the trainer-client relationship, the business model and the price tag. Here’s what those on the front lines say
The HVLP operator will sponsor up to 150 trainer certifications for its staffers annually as gyms look to strengthen their coaching pipelines amid growing personal training demand
Following a social media storm over Barry's controversial new instructor policies, the boutique fitness sector faces fresh questions over how it treats its star employees
Speaking with top certification organizations and personal training tech providers, ATN surveys how personal training is evolving at the midpoint of 2026
Through a new partnership, NASM-CPTs will now land a guaranteed interview for potential employment in Life Time’s Dynamic Personal Training program
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