Sleep headband maker Somnee will work with the NBA to explore the link between sleep and player performance.
Kane Footwear has seen its revenue triple year-over-year since its founding in 2021 as demand grows for recovery shoes.
Curated by NBA players, the program gives Canyon Ranch guests a taste of what it's like to live and train like a pro athlete.
Terez, a lively and colorful activewear brand founded by designer Zara Terez Tisch, is running back its partnership with MLB.
Springbok, which uses AI to create 3D visualizations of MRI scans, already has partnerships with the NBA and the NFL's Houston Texans.
The NBA and its players' unions are collaborating with GE HealthCare and MedStar Health to study player health during the 2023-24 season.
All major U.S. professional sports leagues will come together to support youth fitness and wellness, the White House announced.
Perch uses 3D cameras and machine learning to quantify weight room performance. The Nets, Pistons, Heat and Magic are leveraging the tech.
The Peloton-NBA partnership promises fitness content, co-branded programming and NBA League Pass integration on Peloton machines.
Hochstadt has partnered with celebrities like Quavo, Baker Mayfield and more to grow the Legends brand into more than just an apparel line.
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