How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
Dani Coleman, director of training at Pvolve and a personal trainer to Aniston, shares what makes the functional fitness brand unique.
Executives from Pvolve, Hotworx and CycleBar share how they’re incorporating gamification elements into their fitness programs.
Pvolve just launched a new campaign with Jennifer Aniston to showcase how the brand promotes strength and mobility.
Low-impact fitness method Pvolve has deepened its partnership with SoCal-inspired activewear brand Vuori with a nationwide tour
With the partnership, members of Erewhon's Lifestyle Collective will get access to discounts on Pvolve online workouts and studio memberships.
Pvolve has launched an exclusive fitness bundle and workout calendar curated by Jennifer Aniston, the face of its brand.
Fitness brand Pvolve has teamed up with at-home wellness tech company HigherDose to offer three new rest and recovery-focused classes.
Pvolve, the fitness brand tied to Jennifer Aniston, signed its latest franchise deal, planning six locations in the Tampa Bay area.
Stacey Heald and former Oura exec Alexis McDowel join Pvolve, a rapidly expanding functional fitness brand.
Women aged 40-60 saw improved lower body functioning after engaging in Pvolve's functional fitness workouts, according to a new study.
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