ATN Innovation Summit sessions are now on demand.
Every keynote, panel, and fireside chat are now streaming in the video library.
The new enterprise solution comes as Hyrox looks to make its group fitness programming available inside gyms and studios worldwide.
The VTLZR Hybrid Athlete Retreat returns to New York’s Catskill Mountains for its second annual festival this May.
Hyrox is debuting a custom-engineered sled turf, developed with Centr, at the 2025 World Championships in Chicago.
GymNation has signed a multi-year deal with Hyrox to launch Hyrox Performance and Training Centers across the Middle East and Saudi Arabia.
Centr has expanded its training offerings with new strength, mobility and Hyrox training programs, with more rolling out throughout the year.
Olympic medalist Gabby Thomas has signed a four-year deal with wearable brand Amazfit, serving as an elite athlete brand ambassador.
As as obstacle racing prepares for the Olympic spotlight in 2028, Yohka Sports has named a new CEO who will guide the brand forward.
Hyrox returns to New York this May for a follow-up to last year's NYC event, which put the popular fitness race on the map in America.
Fitness trends including remote personal training, Hyrox and the "30-30-30 rule" saw big search increases over the past year.
Cadence Collective comes as demand grows worldwide for mass-participation sporting events like marathons, triathlons and fitness races.
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