CR Fitness Holdings, the largest Crunch franchisee, is opening a brand new Crunch 3.0 in Orlando this fall.
Will Power, the fun new mascot of EoS Fitness, is driving new engagement in a marketing move rarely seen in the fitness industry.
HVLP leader Planet Fitness, inching closing to 20 million members, has made two key leadership tweaks ahead of its 2025 outlook next week.
Chuze Fitness is opening a new gym this year in Riverside, California, and is planning to enter new markets.
Planet Fitness is offering a special promotion for new members that concludes at the end of the month after wrapping up an impressive 2024.
EoS Fitness leads as the favorite gym of consumers in the new year, as a new survey highlights what consumers are after in their gym search.
Private equity firm TPG is considering a potential $1.5B sale of Crunch Fitness, which could take place in 2025.
EoS Fitness and its amenity-rich HVLP gym brand is headed to Georgia, with plans to open over 50 gyms across the state.
One of Europe's leading HVLP operators, Basic-Fit, says its 2025 franchising plans will fuel it to expand to new countries.
Crunch Canada, the country's master franchise, has secured a new investment from Trive Capital and 808 Capital Partners to fuel growth.
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