Fitness Franchise

phone shows an Xponential Fitness logo

Xponential Fitness Agrees To Pay Nearly $40M in Settlements, Shares Plunge

Xponential Fitness agreed to a proposed $17 million FTC payment and finalized a $22.75 million franchisee settlement as its shares plunged.

BFT franchise team

Franchisee Spotlight: Body Fit Training (BFT) in Little Italy, San Diego

From Australia, to Kuwait to California, this BFT team built community from the ground up with their franchise operation.

Crunch Fitness gym in Portland, Oregon

Crunch Fitness Accelerates Expansion Pace, Plans 100 New Gyms This Year

Crunch Fitness boosted its leasing activity nearly 50% year-over-year and added 91 locations in 2025, according to CoStar data.

people work out inside Strong Pilates' West Hollywood studio

Strong Pilates Enters California With WeHo Studio Amid US Expansion Push

Strong Pilates has officially entered the California market, opening its first Golden State studio in West Hollywood.

woman sprays a Tower 28 bottle

Pvolve Adds Tower 28 Skincare Products to Studios Nationwide

Functional fitness brand Pvolve is rolling out Tower 28’s SOS Skincare line across its 30+ studios, expanding wellness beyond the workout.

Pilates Addiction Keeps Expanding, Surpassing 250 Franchise Agreements

Less than a year after its launch, Pilates Addiction is accelerating growth into 2026 as demand for reformer-based workouts climbs.

A BODYBAR Pilates class in action.

Bodybar Pilates Plans To Double Studio Footprint in 2026

Bodybar Pilates is maintaining an aggressive expansion plan after a successful 2025, which saw 27 new studio openings to reach 73 total.

Shoot 360 basketball court

LA Fitness Adds AI-Powered Basketball Courts From Shoot 360

Select West Coast LA Fitness gyms will offer AI-powered, motion-tracking basketball courts that feature NBA-level training tech.

interior of a Stride Fitness gym

Treadmill Concept Stride Fitness Rebrands Around Strength Training

To fuel a comeback, Stride Fitness is removing treadmills and adding more strength training equipment, while embracing trends like recovery and Hyrox.

Noah Neiman’s The Pack Plans To Franchise in US, Internationally

Founded by Neiman and fellow Rumble Boxing co-founder Andy Stenzler in 2025, The Pack is already preparing to scale beyond New York City.