The Gym of the Future Is Here.
See what’s changing and where operators are investing.
The indoor pickleball franchise may be feeling the pain of growing too fast as pickleball's growth in the U.S. slows and racket-sports competitors like padel gain ground
The embattled boutique fitness franchisor has adopted what appears to be a defensive strategy that could prevent a potential takeover
The coach-led strength and conditioning franchise is expanding into a new international market, with its first New Zealand studio slated to open in late 2026
The fast-growing boutique franchise is highlighting its distinct workout that marries strength, cardio and Pilates on one machine as it ramps up U.S. expansion
The Canadian boutique fitness brand will head to New Jersey first, as former Club Pilates president Mike Gray looks to build a nationwide franchise network
The Xponential Fitness-owned barre brand is offering unlimited classes for students, with monthly pricing starting at $99
To stand out in a crowded Pilates market, Tremble aims to attract a more sophisticated class of consumers. It's opening a studio in Madrid, with further expansion planned across the U.S., Europe and North Africa
Less than a year after EoS Fitness acquired nearly all of Gold’s Gym's locations in the region, Gold's has signed a franchise deal to expand in Los Angeles and Orange County
Former Pizza Hut and Wendy's executive Carl Loredo succeeds Lauren Cody at OTF as gyms and fitness studios continue to recruit leaders from the restaurant business
The Extraordinary Brands-owned concept is growing across several U.S. markets following a rebrand and a broader push to strengthen franchisee operations
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