Fit Tech

Bon Charge blanket

How Bon Charge Is Winning Over a Generation That Questions Everything

With science-backed technology, portable design and frictionless integration, Bon Charge aligns with younger wellness consumers

woman wears a Fort strength training wearable

Tesla Engineers Launch Fort, a Screenless Strength Training Wearable

Designed specifically for lifters, the new Fort wearable automatically tracks reps, velocity, range of motion and proximity to failure.

Kinotek wearable shows longevity

Getting Started with Longevity: New Technology for Fitness Providers

How measuring movement health with Kinotek enables fitness businesses to unlock longevity-related revenue in multiple ways

Hapana gym members

Hapana Hints at Its Next Chapter With a New Platform on the Way

By prioritizing operational consistency and efficiency, brands can focus on delivering an experience that keeps members coming back 

ALTA Technology Group, DXFactor Merge To Form Applied AI Brand ALTA DX

The two firms are combining strategic consulting and AI execution to help fitness operators integrate automation and intelligence.

Daxko’s New AI-First Strategy Targets the Work That Slows Gyms Down

Daxko’s AI-first strategy focuses on automating backend tasks, improving personalization and helping gym operators navigate a new landscape.

The Education Gap Holding Health Clubs Back — and the Platform Built to Close It

As trainer engagement and retention become business-critical, Inspire360 Club rethinks education through a club-first lens built for how today’s trainers […]

people high five each other after a workout
member exclusive

ATN Week in Review: Gymgoers Say No to Too Much Tech

American gymgoers are hesitant to embrace AI-powered fitness coaching and human-free entry tech inside gyms, showing that in-person connection remains vital.

man and woman congratulate each other at the gym

Inspire360 Launches Inspire360 Club, Aiming to Modernize Fitness Instructor Education

Inspire360 Club brings together courses, certifications and continuing education under one tech-forward platform.

PureGym automatic entry doors in a New York City gym
member exclusive

Gymgoers Want 24/7 Access. But Are They Ready for the Tech That Makes It Possible?

PureGym’s 24/7 access model, which trades a front desk for entry pods, has worked overseas, but in New York, it’s sparked debate.