Fit Tech

The Education Gap Holding Health Clubs Back — and the Platform Built to Close It

As trainer engagement and retention become business-critical, Inspire360 Club rethinks education through a club-first lens built for how today’s trainers […]

people high five each other after a workout
member exclusive

ATN Week in Review: Gymgoers Say No to Too Much Tech

American gymgoers are hesitant to embrace AI-powered fitness coaching and human-free entry tech inside gyms, showing that in-person connection remains vital.

man and woman congratulate each other at the gym

Inspire360 Launches Inspire360 Club, Aiming to Modernize Fitness Instructor Education

Inspire360 Club brings together courses, certifications and continuing education under one tech-forward platform.

PureGym automatic entry doors in a New York City gym
member exclusive

Gymgoers Want 24/7 Access. But Are They Ready for the Tech That Makes It Possible?

PureGym’s 24/7 access model, which trades a front desk for entry pods, has worked overseas, but in New York, it’s sparked debate.

Hapana founder and CEO Jarron Aizen

Hapana Raises Another $7M To Fuel Global Growth, Next-Gen Software

Hapana has raised over $24 million in the past two years as it eyes continued global expansion and new boutique fitness software upgrades.

Kinotek in action

Kinotek Raises $2M for Movement Analytics Platform Used by MLB Team, Top Gyms

Kinotek has closed $2 million in post-seed equity funding for its platform that provides feedback on people's movement, with users including the Cincinnati Reds.

Hapana gym

Hapana Shares Hybrid Fitness Best Practices & Plugs

Hapana helps operators master the complex junction of digital and in-person offerings with tech that unifies systems and insights to grow

Fitness On Demand screens

How Fitness On Demand Maximizes Engagement and Scale

Fitness On Demand turns digital fitness into a strategic advantage — and is already seeing tangible results

Recovr Raises $1M To Scale AI-Powered Retention Software, Enter US Market

Recovr, an Australia-based, AI-powered member engagement platform, has raised approximately $1 million in seed funding.

Mindbody

Mindbody Adds New AI Marketing Tools, Including Personalized Outreach

Mindbody's new partnership with AI marketing platform Attentive allows brands to implement personalized outreach via SMS and email.