Live Peloton classes, instructor series, creator partnerships, class clips and celebrity collaborations will be available on TikTok.
Created in 2013 by Katia Pryce, DanceBody now has a global streaming presence and physical studios in New York, Los Angeles and Miami.
With Americans vacationing in greater numbers, Crunch Fitness has launched a special travel workout series on Crunch+, its digital platform.
Lululemon's content deal with Peloton won't get in the way of its partnership with Xponential Fitness, the athleisure giant confirmed.
Once competitors, Peloton and Lululemon have entered a five-year global strategic deal centered around content and apparel.
Gyms and studios have their pick of the digital options that appear to be table stakes in the new normal of hybrid fitness.
The YMCA has gone digital, offering a variety of fitness, health and well-being classes to members of YMCA360 partners.
The deal with Liverpool comes as Peloton reports strong subscriber growth in the U.K. amid its push into international markets.
Fortë has successfully closed another round of funding, which the live and on-demand streaming solution for gyms and studios will use to continue its growth.
As a result of the partnership, EGYM will incorporate personalized content from Funxtion into its member and training apps.
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