Boutique Fitness

men and women in a Pilates class

Investment Outlook: What’s Winning in Health, Wellness & Longevity

Jamie Weeks breaks down which wellness concepts are getting investment and why, including the rise of Pilates and the emerging fields of brain health and unplugging.

FitGrid Pilates data

Top Pilates Brands Are Shining While Average Studios Slip

Exclusive benchmarking data on the hot Pilates modality shows what’s giving leaders in the field a leg up on member retention.

JetSet Pilates Strikes Deals To Expand in Chicago, Boston

JetSet Pilates is adding as many as 30 locations across the greater Chicago and Boston areas as it continues its nationwide expansion.

women inside the Tension fitness studio

Tension Opens as a Women’s-Only Strength Gym Amid Female Lifting Surge

Opening in Brooklyn's Williamsburg neighborhood, Tension aims to make weightlifting more accessible, safe and community-driven for women.

people work out inside a Strong Pilates

Strong Pilates To Open Studios in Maryland, Virginia in Latest US Expansion

Strong Pilates continues to push into the U.S. market, announcing plans to bring eight studios to the Mid-Atlantic just a month after making its California debut.

man does a walking lunge inside a Snap Fitness

America’s Biggest Gym Brands by Location Count

According to new data, 24-hour gyms and low-price operators are dominating the U.S. fitness market, although some boutique studio brands are also flourishing.

Pvolve Eyes NYC Expansion Through Local Franchise Owners

Functional fitness brand Pvolve is aiming to open 5-10 new locations throughout New York City, with a focus on local entrepreneurs as franchise owners.

Crunch Fitness gym exterior

Gyms & Studios Are Taking Over America’s Retail Spaces

Last year, service-oriented tenants, led by gyms and spas, accounted for over 50% of total retail square footage in the U.S. for the first time.

women cross the finish line at a Hyrox event

F45 Launches Its Own Fitness Competition With Red Bull as Partner

F45 Training is a key Hyrox partner, but it will also hold its own fitness event: Peak500, a 30-minute competition affiliated with Red Bull.

inside of a Kommunity Fitness location

Kommunity Fitness Eyes US Market, Hiring Former Club Pilates President Mike Gray

Canada-based Kommunity Fitness is breaking into the U.S. market, bolstered by the appointment of former Club Pilates president Mike Gray.