Despite starting out as a men’s-only brand, Vuori’s women’s line is quickly gaining traction with female consumers, data shows.
This week, we break down why the term "wellness" is so popular among fitness, beauty, lifestyle and fashion brands.
Briohny Smyth has sued Alo Yoga in Los Angeles, alleging age discrimination, wrongful termination and other claims.
Alo Moves is an online library of wellness classes created by the trendy athleisure brand that goes way beyond just HIIT, Pilates and yoga.
A new survey shows Lululemon is gaining recognition among men, outpacing brands like Vuori, Alo and others.
Members of the exclusive NYC and LA Alo Wellness Clubs can now benefit from BTL wellness tech such as Emsculpt Neo and Emsella.
Shop Alo's Black Friday sale featuring items that are 30% off across the site including leggings, sports bras, accessories, and more.
Our Pilates-obsessed editors have tested out the top activewear & fitness brands at all price points, including Lululemon, Alo, Beyond Yoga, Amazon & more.
It’s been a rough summer for Lululemon, marred by a failed leggings launch and slumping sales in its women category.
The global athleisure market size — projected to grow by $176.3 billion from 2024 to 2028 — is being driven by online shopping,
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